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Katy Perry PRISM Collection: Katy Perry joins forces with Claires

Friday April 25 2014    |     Views: 2364    |     Comments: 0   |     Print    Bookmark and Share





Katy Perry PRISM Collection an assortment of jewellery and fashion accessories designed in collaboration with Perry. The collection is exclusive to Claire’s and will debut to coincide with the start of Perry’s PRISMATIC WORLD TOUR in May 2014 and latest album PRISM.

 

“Claire’s will be the perfect destination for accessories inspired by my new album,
PRISM”, said Katy Perry. “I specifically curated these collections to make sure you’re
show-ready for my PRISMATIC WORLD TOUR, coming to a city near you.”

Included in the exclusive “Katy Perry PRISM Collection” will be limited edition items,
seasonal novelty pieces, collectables and product inspired by the lyrics and titles of
Perry’s greatest hits.

"Katy aligns perfectly with our brand mission and resonates with our friends and
customers around the world,” said Jim Fielding, chief executive officer of Claire’s Inc.
“We are thrilled, humbled and honoUred to embark on this adventure with her; she is the
perfect partner for our brand.”

Perry will be involved in all aspects of the design process, working directly with Claire’s
internal design team. The product will celebrate both the music and message of PRISM
and is inspired by her many fans around the world. The exclusive collection will launch
in Claire’s stores worldwide and at Claires.co.uk/Claires.fr in May 2014 with the collaboration
continuing through 2016.







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